At Pacho Digital, we were thrilled to partner with City Mart Kenya, a leading Multi-Vendor eCommerce company in Kenya, to revamp their online presence. Our mission was clear: elevate their ecommerce platform to drive more sales, enhance user experience, and establish a strong brand identity.
City Mart’s existing website had an outdated design that did not reflect their brand’s evolution. The aesthetics no longer resonated with their target audience.
Navigation was confusing, causing potential customers to drop off before completing purchases. The site needed an intuitive user interface that simplified the buying process.
With the increasing use of smartphones for online shopping, it was crucial to ensure the new design was fully responsive on all devices.
We conducted extensive research to understand City Mart’s brand identity and target audience. The result was a modern, visually appealing design that aligned perfectly with their brand.
Our team optimized the user journey by reorganizing product categories, streamlining the checkout process, and implementing a robust search functionality.
To cater to mobile shoppers, we adopted a mobile-first approach, ensuring the website looked and functioned seamlessly on smartphones, tablets, and desktops.
+254 707374541 info@citymart.co.ke
Mombasa Road 00100 Nairobi, KENYA
www.citymart.co.ke
City Mart Kenya
The redesigned website witnessed an impressive 180% increase in conversion rates within the first month of launch, translating to a substantial boost in sales.
Customers now spend 70% more time on the website, exploring products and engaging with the brand, thanks to the improved user experience.
City Mart Kenya received overwhelmingly positive feedback from customers, who praised the website’s modern design and user-friendly interface.
Our collaboration with City Mart Kenya doesn’t end with the website launch. We continue to work closely, focusing on ongoing improvements, SEO enhancements, and marketing strategies to drive sustained growth and success.
Are you ready to transform your ecommerce website into a sales powerhouse? Contact us today to schedule a consultation and discuss how we can tailor a solution to meet your unique business needs.